Economy & Investments, Politics

Panera Gives up its Socialist Experiments

On February 15, Panera Bread will close its last “Panera Cares” restaurant located in Boston after concluding that the “pay what you want” model is not sustainable. The first such socialist storefront was opened in St. Louis, Missouri, in 2010, which offered “free” meals but suggested a donation “price.” “In many ways, this whole experiment is ultimately a test of humanity,” Panera founder Ron Shaich said in a TEDx talk later that same year. “Would people pay for it? Would people come in and value it?” Read more…

Here’s more from PJ Media…

Panera Bread has shuttered the last of its ideologically driven “pay what you want” restaurants. The socialist-tinged ventures were called “Panera Cares” and the higher-ups have finally figured out that “caring” is not synonymous with “viable business model.” On February 15, the final Panera Cares, located in Boston, will close.

The website Eater gives Panera Cares’ history and provides the company’s motivation behind the now-defunct mission:

The chain opened its first donation-based community cafe in St. Louis, Missouri, in 2010. Under the model championed by the company’s founder Ron Shaich, the restaurant operated like a typical Panera, but offered meals at a suggested donation price, with the goal of raising awareness about food insecurity. “In many ways, this whole experiment is ultimately a test of humanity,” Shaich said in a TEDx talk later that year. “Would people pay for it? Would people come in and value it?” It appears the answer is a resounding no.

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